It takes tens of millions of dollars to run campaigns against so many domestic targets, and HSUS consistently misleads Americans with its fundraising efforts by hinting that it’s a “humane society” in the more conventional sense of the term. Buried deep within HSUS’s website is a disclaimer noting that the group “is not affiliated with, nor is it a parent organization for, local humane societies, animal shelters, or animal care and control agencies. These are independent organizations … HSUS does not operate or have direct control over any animal shelter.”
For instance, a 2001 member recruitment mailing called those on the HSUS mailing list “true pet lovers,” referring to unspecified work on behalf of “dogs, puppies, cats, [and] kittens.” Another recruitment mailing from that year included “Thank You,” “Happy Birthday,” and “Get Well Soon” greeting cards featuring pets such as dogs, cats, and fish. The business reply envelope lists “7 Steps to a Happier Pet.”
A 2003 recruitment mailing also included those “Steps,” as well as free address labels with pastel pictures of dogs and cats. The fundraising letter subtly substituted the animal-rights term “companion animals” for “pets.”
“Our mission is to encourage adoption in your neighborhood and throughout the country,” reads another HSUS fundraising appeal. “Even though local shelters are trying their best to save lives, they are simply overwhelmed.” That last sentence, at least, is true. But don’t count on the multi-million-dollar conglomerate HSUS to do anything about it. HSUS doesn’t operate a single animal shelter and has no hands-on contact with stray or surplus animals.
In 1995 the Washington (DC) Humane Society almost closed its animal shelter due to a budget shortfall. HSUS, which is also based in Washington, DC, ultimately withdrew an offer to build and operate a DC shelter, at its own expense, to serve as a national model.
In exchange for running the shelter, HSUS wanted three to five acres of city land and tax-exempt status for all its real estate holdings in the District of Columbia. The DC government offered a long-term lease, but that wasn’t good enough. HSUS refused to proceed unless it would “own absolutely” the land. The district declined, and what might have become the only HSUS-funded animal shelter never materialized.
So what does HSUS do with the millions it raises using the furry faces of Fido and Fluffy? In 2002, the multi-million-dollar conglomerate gave less than $150,000 to hands-on humane societies and animal shelters.
Worse, HSUS employees have complained to the press that their organization wastes its resources on fundraising expenses and high salaries for its chief executives. Robert Baker, an HSUS consultant and former chief investigator, told U.S. News & World Report: “The Humane Society should be worried about protecting animals from cruelty. It’s not doing that. The place is all about power and money.”
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